online store · ecommerce cost · website cost
Online Store Website Cost in Indonesia: Simple or Full?
Online store website cost in Indonesia: a WhatsApp-order catalog versus a full e-commerce site with payment gateway, shipping rates and an admin dashboard.
This article is also available in Bahasa Indonesia
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An online store website at PintuWeb starts at IDR 300,000 for Online Store Simple and is IDR 3,000,000 – IDR 10,000,000+ for Online Store Full. The difference is more than size: Simple takes orders through WhatsApp, while Full handles carts, payments and shipping automatically.
Two kinds of store, two ways of working
| Online Store Simple | Online Store Full | |
|---|---|---|
| Price | IDR 300,000 – IDR 2,000,000 | IDR 3,000,000 – IDR 10,000,000+ |
| Turnaround | 3–5 working days | 5–8 working days |
| Products | Catalog up to 20 items | As needed, managed in a dashboard |
| Ordering | Checkout via WhatsApp | Full cart and checkout |
| Payment | Agreed directly with the buyer | Payment gateway integration |
| Shipping | Calculated manually | Automatic via RajaOngkir |
| Managing products | Light CMS | Admin dashboard for products and orders |
| Best for | Sellers whose daily orders can still be answered one by one | Sellers with steady orders who want an automated process |
First-year domain, hosting and SSL are included in both.
When is Simple enough?
If you get a dozen orders a day and are used to replying on WhatsApp, a tidy catalog already saves a lot of work: buyers see products, prices and photos, then tap an order button that sends their list to your chat. Many food sellers, craftspeople and small boutiques start here.
Signs you need Full: you answer the same question over and over ("how much is shipping?"), orders arrive after hours and get lost, or confirming payments takes hours.
Why Full costs more
- Payment gateway. The integration must be tested across payment methods, statuses and cancellations.
- Automatic shipping. Courier rates depend on weight, origin and destination.
- Admin dashboard. Managing stock, order status and product data needs logins and access rights.
- Testing. A broken checkout means lost orders or money, so testing takes longer.
Costs beyond the build
| Cost | Note |
|---|---|
| Payment-gateway transaction fees | Charged by the gateway provider; they follow its terms and can change |
| Shipping | Paid by the buyer or absorbed by you, per your policy |
| Domain and hosting renewal | Roughly IDR 300,000–500,000 per year from the second year |
| Product photos | Your own clear photos almost always convince better than stock images |
| Promotion | Ads or social content are paid separately |
| Extra pages | Charged per page if you need more than the package |
Your own store or a marketplace?
Your own site pays no per-sale commission, but you bring the visitors. That is why many sellers use both. The full comparison is in online store vs marketplace. Other website types are covered in the website cost breakdown.
Before you pay a deposit
- Count your products and how often they change.
- Decide whether payment must be automatic or manually confirmed transfers are fine.
- Prepare photos, descriptions and prices.
- Ask who owns the domain and code after full payment. At PintuWeb, everything is yours once you have paid.
- Open live store examples from our 83 demos and read the online store service page.
Start from the contact page: describe your products and we suggest a package and an estimate.
Frequently asked questions
How much does an online store website cost?
Online Store Simple is IDR 300,000 – IDR 2,000,000 and Online Store Full is IDR 3,000,000 – IDR 10,000,000+. The final figure depends on product count and automation features.
How much is a full e-commerce site with a payment gateway?
That is Online Store Full: IDR 3,000,000 – IDR 10,000,000+, including a cart, payment gateway integration, automatic shipping rates and an admin dashboard. Gateway transaction fees are paid separately to the provider.
Can a store work without a payment gateway?
Yes. The Simple package takes orders through WhatsApp and payment is agreed directly with the buyer.
How long does an online store take?
Simple 3–5 working days and Full 5–8 working days, counted once photos and product data are complete.
Can I start with Simple and move to Full later?
Yes, and it is often sensible. Discuss the plan up front so the design and existing products can be reused.
AryaFounder & full-stack developer of PintuWeb, building websites for small businesses since 2018.
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